Good supports. Good welcomes. Good unites. Good is all around us and Eastern Bank invites you to champion good across Massachusetts, New Hampshire and beyond. In a comprehensive and emotional campaign, Eastern Bank celebrates the community focused work of real individuals and organizations throughout New England. The ‘Join Us For Good’ campaign was quick to become an integral part of the Eastern Bank brand.
Agency: CTP
Client: Eastern Bank
Role: Sr. Art Director
Additional: Design
CW: Grant Pace + Jessica Whittaker
CD: Mark Bappe + Grant Pace
Photographer: Dennis Welsh
JOIN US FOR GOOD CAMPAIGN
"Join Together" 90s Anthem Spot
'Good Unites' Print Ad
Boston Spirit Magazine
Out of Home
Campaign Launch Creative
Boston Convention and Exhibition Center
Boston Globe Homepage Takeover
Campaign Photography
Featuring real people across Massachusetts and New Hampshire
Photographer: Dennis Welsh